How to Present with Impact….
This is my latest Presentation on how to improve your public speaking skills. It was delivered in London, July 2016. https://youtu.be/DHRPRL9fVu0
My Top 3 Tips on Communication…
The University of East Anglia have asked me to make a short video about my top 3 tips for communication. In case you're interested, please find it here:
How to Create a Digital Marketing Strategy
The most successful marketing campaigns all have one thing in common: they begin with the end in mind. Before you sit down to devise your strategy ask yourself two questions: How many customers do you want? How much are you…
How To Stand Out From The Crowd With Your Presentations
Last week I was asked to speak at the biggest BNI Chapter in the UK about my company, Fountain. To stand out from the other speakers, I decided to use Simon Sinek's advice and 'Start With Why'. It resulted a…
SEO is not dead: Why Nigel Botterill and Jonathan Jay are wrong this time
It seems, in my experience at least, most small business owners in the UK have heard of either Jonathan Jay or Nigel Botterill. Both offer business growth and marketing advice to small businesses and, generally speaking, offer a lot of…
A New Marketing Strategy Being Used By Goldman Sachs (and my clients)
I call this strategy: Partner Remarketing I'm assuming most of you will know what remarketing is. For those of you who don’t, it’s likely you would have experienced it. It’s when you are on a website, you leave, and then…
Fountain TED Talks: How to get anything you want
We have recently started running regular TED talks at Fountain, to share the knowledge that all our team members are gathering on a regular basis. We'll be videoing them and sharing them, so keep an eye out for future Fountain…
The Biggest Mistake in Marketing
In this blog post I’m going to share with you the biggest mistake I see people make in marketing… it’s by far the most costly. The biggest mistake I see in marketing is focusing on activities rather than outcomes. A lot…
The Three Most Important Numbers in PPC
At Fountain, we have worked with a large number of clients who have either dabbled in paid search in the past and given up, or who are running a paid campaign but not seeing the results they were expecting. This…